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Announcement

on

(i) the replacement of the “Enforcement Actions against Non-compliance Relating to Inappropriate Product Postings” with the new rules entitled “Enforcement Actions for Publishing Invalid Product Information”; and

(ii) Strengthening Controls over the publication of Invalid Product Information on Alibaba.com Website

Dear Alibaba.com members,

In order to better maintain an orderly market on the Alibaba.com Website as well as improving the user experience, Alibaba.com is hereby announcing the replacement of the “Enforcement Actions against Non-compliance Relating to Inappropriate Product Postings” (“Previous Rules”) with a newly introduced rules entitled “Enforcement Actions for Publishing Invalid Product Information” (“New Rules”) to prohibit and strengthen its control over any publication of Invalid Product Information (as defined in the Rules) on the Alibaba.com Website.

A high-level comparison between the Previous Rules and the New Rules are as follows:

Type of Violation	Under the Previous Rules	Under the New Rules
Duplicate product postings	For product that is involved in duplicate product postings, such product information will be displayed only once in search results, namely, the product with the highest buyer preference and the best record effect will be displayed when buyer searches similar product with particular keyword. Other duplicate product information will not be displayed in search results. If any non-compliance relating to Inappropriate Product Postings is found by the platform, the ranking of the entire store shall be lowered in search results for seven (7) days.	Only one line of product information will be displayed in the search results, (i.e. the product with the highest buyer preference and the best historical performance when the buyer searches for similar products via certain keywords). Other duplicate product information will not be displayed in the search results. Failure to rectify any product posting that is subject to rectification within the 14 day rectification period, the offending product will be completely deleted from the Alibaba.com Website.
Product category misplacement	If any non-compliance relating to Inappropriate Product Postings is found by the platform, the ranking of the entire store shall be lowered in search results for seven (7) days.	For any product that is discovered to be subject to product category misplacement, Alibaba.com shall have the right to remove and/or delete the offending product from the Alibaba.com Website, and shall deduct one (1) point from the Seller’s account for such violation.
Falsified Information	If any non-compliance relating to Inappropriate Product Postings is found by the platform, the ranking of the entire store shall be lowered in search results for seven (7) days. In addition, for non-compliance in product title description, false product pricing and false MOQ of product, 0 penalty point will be deducted for the first three violations in a given year and two (2) penalty points will be deducted for each of the fourth and the subsequent violations (including violations detected and confirmed by the system).	1) For any product that is discovered to contain any Falsified Information, such product will not have the chance to be shown in the search result on the Alibaba.com Website. 2) Publishing products that violates the Rules for the first time, the product will be removed from the Alibaba.com Website; and for publishing products that violates the Rules for the second time or subsequent violations, the product will be completely deleted from the Alibaba.com Website.
Product/Store information in violation of the Alibaba.com Website rules	If any non-compliance relating to Inappropriate Product Postings is found by the platform, the ranking of the entire store shall be lowered in search results for seven (7) days. In addition, for non-compliance in product title description, false product pricing and false MOQ of product, 0 penalty point will be deducted for the first three violations in a given year and two (2) penalty points will be deducted for each of the fourth and the subsequent violations (including violations detected and confirmed by the system).	Alibaba.com shall have the right to remove and/or delete the offending product from the Alibaba.com Website, and shall deduct one (1) point from the Seller’s account for such violation
Purging inactive products	None	An inactive product refers to products that have not been edited in the past 180 days and/or has no visitor count, no inquiries (or feedback), no favorite count, no share count, no price comparison, no TM query, no wholesale order, and/or no trade assurance order. Inactive products will be removed from the Alibaba.com Website, and the Seller will be urged to optimize.

* In the event where the number of the products have exceeded an amount prescribed by Alibaba.com, Alibaba.com shall have the right to adjust the search rankings of all products of the Seller on the Alibaba.com Website (or any part thereof) regardless of whether such products are subject to any violation and to deduct more points (subject to the seriousness of the violation by the Seller as may be determined by Alibaba.com) from the Seller’s account. For more severe violations, Alibaba.com shall reserve the right to (a) block all the Seller’s products from the Alibaba.com Website; and/or (b) suspend or terminate the relevant account.

The announcement is made on July 27, 2020, and the New Rules shall come into effect on Aug 3, 2020. For more details about the New Rules, please visit.

This announcement is hereby issued for your information. Thank you for your support and attention!