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Privacy Policy

 

(Updated as of 10/05/18)

 

Aliexpress.com and Alibaba.com (each a "Site", together the "Sites") recognize the importance of privacy as well as the importance of maintaining the confidentiality of personal information. This Privacy Policy applies to all products and services provided by us and sets out how we collect, use and disclose information in relation to users of the Sites.  This Privacy Policy also applies to use of our services and products via a mobile device, either through mobile applications or mobile-optimized websites.

 

All capitalized terms not defined in this document shall have the meanings ascribed to them in the Terms of Use of the Sites, which can be found here.

 

A. COLLECTION OF INFORMATION

 

Your privacy is important to us and we have taken steps to ensure that we do not collect more information from you than is necessary for us to provide you with our services and to protect your account:

 

  • Information including user name, address, phone number, and email address, will be collected at the time of user registration on the Sites.  If you are registering an AliExpress account through social media platforms such as Facebook or Twitter, we may collect your account name and profile photo at those platforms. 

 

If you choose to answer our supplemental questionnaires for registered members, we may also collect marital status, nationality, gender, date and/or year of birth, annual income, monthly spending and user preferences.  If you prefer not to provide such information, the use of our services and products will not be affected.

 

  • If you are registered as a seller or service provider, in addition to the information mentioned above, we may also collect your identity information, tax registration number and information about your business, such as the information about your business license.

 

  • If you are successfully certified by AliExpress as a blogger or an influencer, in addition to the information mentioned above, we may also collect your live stream videos, your social media account names and profile photos, and posts or comments made by the Site’s members.

 

  • If you contact our customer service, we may record your conversation with us and collect additional information to verify your identity.

 

  • In connection with any transaction and payment services, or services under our buyer protection schemes, information, including but not limited to, bank account numbers, billing and delivery information, credit/debit card numbers, expiration dates and security code and tracking information from cheques or money orders may be collected to facilitate the sale and purchase as well as the settlement of purchase price of the products or services transacted on or procured through the Sites.

 

  • We record details of users’ activities on the Sites. Information relating to such transactions (including, but not limited to, the types and specifications of the goods, pricing and delivery information, any dispute records and any information disclosed in any discussion forum)  may be collected when transactions are conducted on or facilitated through the Sites.

 

  • From time to time, we collect information about our users and prospective users during trade shows, industry events and other functions. The information we may collect at these events includes, but not limits to, user name, address, phone number, fax number and email address.

 

  • We record users' buying and browsing activities on our platform including but not limited to IP addresses, browsing patterns, buyer behavioral patterns and equipment information. In addition, we gather statistical information about the Sites and visitors to the Sites including, but not limited to, IP addresses, browser software, operating system, software and hardware attributes, pages viewed, number of sessions and unique visitors.

 

Certain data we collect may be defined as personal data under applicable data protection law (“Personal Data”). 

 

To use our services and products, users need to provide certain categories of data (which may include Personal Data), such as user name, address, phone number, and email address. If certain data is required, we will let you know at the time of collection. In the event that users do not provide sufficient data marked as necessary, we may not be able to complete the registration process or provide certain products or services. 

 

B. USE OF PERSONAL DATA

 

We collect and use your Personal Data for the following purposes:

 

  • verifying your identity;

 

  • verifying your eligibility to register as a user of the Sites or become a blogger or an influencer of the Sites;

 

  • processing your registration as a user, providing you with a log-in ID for the Sites and maintaining and managing your registration;

 

  • providing you with customer service and responding to your queries, feedback, claims or disputes;

 

  • facilitating communication between buyers and sellers on the Sites, processing transactions and payments, assessing advance withdrawal requests from sellers and providing delivery services;

 

  • assessing account security and transaction risks of members, detecting and preventing fraud and other security incidents;

 

  • personalizing our communication with you based on your browsing records, equipment information we collected and your order history, and performing research or statistical analysis in order to improve the content and layout of the Sites, and to improve our product offerings and services, including, for example, using anonymized data for machine learning purposes;

 

  • identifying, developing and marketing products and services that we believe you will value, including across browsers and devices, in accordance with applicable laws. Cookies or other similar technologies may be used to provide you with advertising based upon your browsing activities and interests.  Where we are required by applicable law, we will seek your consent prior to sending you communications for marketing purposes; and

 

  • if you voluntarily submit any information to the Sites for publication on the Sites through the publishing tools, including but not limited to, Company or Business Profile, Product Catalog, Trade Leads, TrustPass Profile, Business Trust System and any discussion forum, then you are deemed to have given consent to the publication of such information on the Sites.

 

 

C. DISCLOSURE OF PERSONAL DATA

 

We may disclose and transfer (whether within or outside the jurisdiction of the Alibaba entity that you are contracting with) your Personal Data to service providers engaged by us to assist us to provide services to you.  Examples of these service providers include:

 

  • our business partners (for example, in order for them to provide you with discounts or offers that may interest you);

 

  • marketing platforms, such as Google, Twitter, Facebook, Instagram, and VKontakte, and providers of analytics services relating to users’ behavior, in order to tailor the content you see when visiting our Sites.  These marketing platforms may combine information they collect on our Sites with data on their platforms in order to conduct targeted advertising.  The activities of these third party marketing platforms is governed by their own privacy policies, not this Privacy Policy;

 

  • payment service providers to assist with payment for transactions or providing withdrawing service for sellers;

 

  • credit risk assessment providers to conduct risk assessment on sellers to determine whether a seller can be permitted to make an advance withdrawal;

 

  • logistics partners for providing delivery services for buyers and warehousing services for sellers;

 

  • cloud computing service providers to provide cloud storage services;

 

  • warranty service providers to provide warranty services;

 

  • customer service providers to provide after-sale services; and

 

  • risk control service providers to assess the security of members’ accounts and transaction risks.

 

These Service Providers must abide by our data privacy and security requirements and are only permitted to use your Personal Data in connection with the purposes specified above, and not for their own purposes.

 

For the purposes specified above, we may share your Personal Data with affiliated companies in the Alibaba Group and/or their designated Service Providers, which comprises a group of companies operating leading online and mobile marketplaces in consumer and business-to-business commerce, as well as cloud computing and other services. 

 

When necessary and to comply with applicable laws, we may also disclose and transfer your Personal Data to our professional advisers, law enforcement agencies, insurers, government and regulatory and other organizations for the purposes specified above, or as required or permitted by applicable laws.

 

We retain your Personal Data as long as needed to provide services or products to you, or as required or permitted by applicable laws, such as tax and accounting laws.

 

Information you submit to the Sites for publication may be made publicly available on the Sites and therefore accessible by any internet user. You should exercise caution when deciding what information you submit to us for publication.

  

We may provide aggregated or anonymized data to third parties, but when we do so, the information we share is in a de-identified format that does not personally identify you. 

 

We have established relationships with other parties and websites to offer you the benefit of products and services which we do not offer. We offer you access to these other parties and their websites either through the use of hyperlinks to these sites from our Sites or through offering "co-branded" sites in which both we and other parties share the same uniform resource locator (URL), domain name or pages within a domain name on the Internet. In some cases you may be required to submit Personal Data to register or apply for products or services provided by such third parties or co-branded partners. This Privacy Policy does not apply to these third party sites or co-branded sites. The privacy policies of those other parties may differ from ours, and we have no control over the information that you submit to those third parties. You should read the relevant privacy policy for those third party sites and co-branded sites before responding to any offers, products or services advertised by those parties

 

D. RIGHT TO ACCESS/CORRECT PERSONAL DATA

 

Under the applicable laws, you may have the right of access to personal information held by us and to request correction of the information.  If you are a Visitor from the European Union, please refer to J. VISITORS FROM THE EUROPEAN UNION for more information.


If you have any questions regarding this Privacy Policy or if you wish to access or correct your Personal Data, you may send your request in writing to the following address:


Legal Counsel, The Legal Department
Alibaba.com Hong Kong Limited, 26/F, Tower One, Times Square, 1 Matheson Street, Causeway Bay, Hong Kong.


In accordance with applicable law, we reserve the right to charge you a reasonable fee for the processing of any data access or correction request.

 

E. COOKIES

 

We use "cookies" to store specific information about you and track your visits to the Sites, either through a compute or via a mobile device. It is not uncommon for websites to use cookies to enhance identification of their visitors

 

A "cookie" is a small amount of data that is sent to your browser and stored on your computer's or mobile device’s hard drive. If you do not de-activate or erase the cookie, each time you use the same browser or mobile device to access the Sites, our web servers will be notified of your visit to the Sites and in turn we may have knowledge of your visit and the pattern of your usage.  The cookies will enable us to remember your information so you do not have to re-enter it every time you use the Site.

 

In addition, we use cookies to manage the security of our Sites, to gather information about usage by users; to research visiting patterns and conduct interest-based advertising; to assist our partners to track user visits to the Sites and process orders; and to track progress and participation in promotions.

 

For these additional purposes identified above, you can determine if and how a cookie will be accepted by configuring the privacy setting of the browser you are using to access the Sites or the privacy setting of your mobile device. If you adjust the privacy setting in the browser, your mobile device will continue collecting data unless you adjust the privacy setting of the device, and vice versa.

 

Certain features of the Site depend on cookies. Please be aware that if you choose to block cookies, you may not be able to sign in or use those features, and preferences that are dependent on cookies may be lost.  

 

We use two types of cookies: session cookies (which are erased once you close the browser or shut down the device) and persistent cookies (which remain even after closing the browser or shutting down the device/application and which are activated each time you visit the Sites).  The session cookies use encrypted data to unambiguously authenticate you. The persistent cookies do not store account numbers or passwords.

 

We use both first party cookies (cookies that are set by us at Alibaba and serve mainly to enable basic functionality on our Sites, including web analytics cookies that help us understand how users use our web pages and how we can improve their use) and third party cookies (these cookies are not set by Alibaba, but by our selected partners).

 

In addition we also use social media cookies. Some pages on our Sites allow you to "share" content through social media such as Facebook and Twitter. Sometimes we embed videos from websites like YouTube. These websites set their own cookies on which we have no influence. In addition, these websites have their own privacy policy, which you can find on the respective websites.

 

Below we briefly identify the cookies we use on our Sites:

 

Provider

Cookie

Cookie-Type

Purpose

Google, Inc.

_ga, _gat, _utma, _utmb, _utmc, _utmt, _utmz

Analyse-Cookie

Helps us assess how users interact with the content of the web pages. The cookies are installed by a tool called "Google Analytics". For more details please consult: https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage

Aliexpress (.aliexpress.com)

ali_beacon_id, ali_apache_id, ali_apache_track

Persistent Cookie

Generates and allocates an ID which we assign to you to verify behaviour on the Sites

Aliexpress (.aliexpress.com)

ali_apache_tracktmp

Session Cookie

Generates and allocates an ID which we assign to you to verify behaviour on the Sites

Aliexpress (.aliexpress.com)

cna, isg, l

Persistent Cookie

Generates and allocates an ID which we assign to you to verify behaviour on the Sites

Aliexpress (.aliexpress.com)

xman_f, xman_us_f, aep_common_f

Persistent Cookie

Generates a tag that shows a user's login status and how data is shown to the user

Aliexpress (.aliexpress.com)

xman_t, xman_us_t

Session-Cookie

Generates a tag that shows a user's login status and how data is shown to the user

Aliexpress (.aliexpress.com)

aep_usuc_f

Persistent Cookie

Sets the location, region and currency, according to user settings

Aliexpress (.aliexpress.com)

acs_usuc_t

Session Cookie

Generates a temporary tag to identify a session in the browser

Aliexpress (.aliexpress.com)

intl_common_forever

Persistent Cookie

Sets the location, region and currency, according to user settings, mainly for Aliexpress and Alibaba compatibility

Aliexpress (.aliexpress.com)

aeu_cid

PersistentCookie

S Generates and allocates an ID which we assign to you to to track affiliate links

Aliexpress (.aliexpress.com)

intl_locale

Session Cookie

Sets the location, region and currency, according to user settings, mainly for Aliexpress and Alibaba compatibility

 

Google Analytics

 

Our Sites uses Google Analytics, an internet analytics service provided by Google, Inc., 1600 Amphitheater Parkway Mountain View, California, 94043, USA ("Google"). Google Analytics uses "cookies", which are text files that are stored on your computer and used to analyze the use of the Sites. For example, Google's cookies allow us to tell us which pages our users are viewing, which ones are most popular, what time of day our Sites are visited, if users have previously visited our Sites, from which website users are redirected to our Sites were and the like. The data generated by the cookie about your use of the Sites will be transmitted to Google and stored by Google on servers in the United States.

 

The website uses an anonymization tool of IP addresses so that the IP addresses are truncated within the territory of the Member States of the European Union and the other members of the agreement on the European Economic Area. The non-truncated IP address are only exceptionally transmitted to Google’s servers in the US and then truncated there.

 

Google uses the data on behalf of the website operator to evaluate your use of the website, to compile reports on website activity for the website operators and for other website activity and internet usage services. Google may disclose this information to third parties under the terms of the law or for further processing by third parties on behalf of Google.

 

For more information about Google Analytics cookies, visit the Google Help pages and Privacy Policy:

 

        Google Privacy Policy:

        Google Analytics Help Center: https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage

 

The IP address that your browser will pass on to Google Analytics will not be associated with any other data stored by Google. Through your browser settings, you can block cookies; however, this can lead to problems with the use of some functionalities of the website. Through the add-on "Google Analytics Opt-out" you can through your current web browser opt-out to the use of Google Analytics from then on: http://tools.google.com/dlpage/gaoptout?hl=en

 

More information can be found here:

 

https://support.google.com/analytics/answer/6004245

 

 

F. MINORS

 

The Sites and their contents are not targeted to minors (those under the age of 18) and we do not intend to sell any of our products or services to minors. If a minor has provided us with personal information without parental or guardian consent, the parent or guardian should contact our Legal Department at the address set out above to remove the information.

 

G. SECURITY MEASURES

 

We employ commercially reasonable security methods to prevent unauthorized access to the Sites, to maintain data accuracy and to ensure the correct use of the information we hold.

 

For registered users of the Sites, some of your information can be viewed and edited through your account, which is protected by a password. We recommend that you do not divulge your password to anyone. Our personnel will never ask you for your password in an unsolicited phone call or in an unsolicited email. If you share a computer with others, you should not choose to save your log-in information (e.g., user ID and password) on that shared computer. Remember to sign out of your account and close your browser window when you have finished your session.

 

No data transmission over the internet or any wireless network can be guaranteed to be perfectly secure. As a result, while we try to protect the information we hold for you, we cannot guarantee the security of any information you transmit to us and you do so at your own risk.

 

H. CHANGES TO THIS PRIVACY POLICY

 

Any changes to this Privacy Policy will be communicated by us posting an amended Privacy Policy on the Sites. Once posted on the Sites, the new Privacy Policy will be effective immediately.

 

I. YOUR FEEDBACK

 

We welcome your input regarding our Privacy Policy and any comments on the services we provide to you. You may send us your comments and responses to the following address:


Legal Counsel, The Legal Department
Alibaba.com Hong Kong Limited, 26/F, Tower One, Times Square, 1 Matheson Street, Causeway Bay, Hong Kong.

 

 

J. VISITORS FROM THE EUROPEAN UNION

 

This section of the Privacy Policy applies only if you use our Sites or services covered by this Privacy Policy from a country that is a Member State of the European Union, and supplements the information in this Privacy Policy.

Legal Basis for Data Processing

We process Personal Data for the purposes set out in this Privacy Policy, as described above. Our legal basis to process personal data includes processing that is: necessary for the performance of the contract between you and AliExpress.com (for example, to provide you with the services you request and to identify and authenticate you so you may use the Sites); necessary to comply with legal requirements (for example, to comply with applicable accounting rules and to make mandatory disclosures to law enforcement); necessary for our legitimate interests (for example, to manage our relationship with you, to ensure the security of our services and to improve the Sites and our services); and based on consent by our customers (for example, to place certain cookies and to communicate with you about our products and services). 

In some instances, you may be required to provide us with Personal Data for processing as described above, in order for us to be able to provide you all of our services, and for you to use all the features of our Sites.

International Transfers of Personal Data

Our business may require us to transfer your Personal Data to countries outside of the European Economic Area (“EEA”), including to countries that may not provide the same level of data protection as your home country such as the United States and China. We take appropriate steps to ensure that recipients of your Personal Data are bound to duties of confidentiality and we implement measures such as standard contractual clauses. A copy of those clauses can be obtained by contacting our Help Center.

Your Rights

Subject to limitations in applicable law, you are entitled to object to or request the restriction of processing of your Personal Data, and to request access to, rectification, erasure and portability of your own Personal Data. 

Where the use of your information is based on consent, you can withdraw this consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.

Requests should be submitted by contacting us through our Help Center.

If you are aware of changes or inaccuracies in your information, you should inform us of such changes so that our records may be updated or corrected. You may lodge a complaint with a supervisory authority if you consider that our processing of your Personal Data infringes applicable law.

 

We retain your Personal Data as long as needed to provide services or products to you, or as required or permitted by applicable laws, such as tax and accounting laws.

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